The brain endurance training system is based on 10 years of scientific research in the fields of sports science, neuroscience and psychobiology.  The research covers a wide variety of sports with consistent results including competitive cyclists, runners, swimmers, fencers, table tennis players, rugby players, strength training athletes and soccer players.  By focusing on brain training that fatigues the mind during workouts athletes can prepare for real-world scenarios that they will face in competition without risking injury or over training.

Yes, first established in this landmark 2009 study,  brain endurance training (BET) has been shown in fMRI brain scans and numerous peer reviewed studies to improve athletic performance by targeting the part of the brain responsible for managing fatigue, decision making and the suppression of undesirable impulses aka will power. Research by our scientific advisor Walter Staiano showed in his 2015 study that brain training is highly effective in improving endurance performance when combined with traditional physical training. Those in the brain training group had a 3x improvement in time to exhaustion (TTE) than the control group (+126% compared to +42%) over a 12 week training period.

The product consists of a pair of wireless brain training straps that attach to the handlebars of your bike so that you can answer brain training questions while doing your normal indoor workout on the bike.  The brain training straps then pair with the Rewire Fitness app which has a variety of workouts across all training levels so that you can do brain training while doing your normal power-based structured indoor cycling workout.   Please Note: that the brain training straps have been designed to easily adapt to other sports beyond cycling which will be added over time.

We offer two subscription options monthly or annual along with a one-time purchase of the brain training straps

MONTHLY SUBSCRIPTION $30/MONTH

• Monthly subscription: $30 USD (cancel anytime)
• Brain training straps:  $53.99 USD
• Standard tax and shipping charges
• Some other currencies accepted including (CAD, GBP, EUR & AUD)

ANNUAL SUBSCRIPTION $288 (SAVE $72)

• Annual subscription: $288 USD
• Brain training straps:  $53.99 USD
• Standard tax and shipping charges
• Some other currencies accepted including (CAD, GBP, EUR & AUD)

For preorders we will only charge your credit card when the product ships.  For standard orders (outside of preorder offers) we will charge your card upon checkout.

Our current estimation is based on our manufacturing partner timeline which is targeted to start in June 2020.   Please keep in mind that we are an early stage startup and there is certainly a chance we may experience unexpected delays.   That said, we will do our best to meet our target deadlines and will keep you informed with any changes to our schedule. You may also request a cancelation at any time by contacting our support team at:  [email protected]

If you have athletic performance goals and think that you would benefit from a system that helps you become more mentally tough (no matter how tough you are already) then this product may be right for you.   Brain training studies have shown significant gains performance for amateur athletes including this 2015 study that showed that brain training was highly effective in improving the endurance performance of 35 amateur athletes when combined with traditional physical training. Those in the brain training group had a 3x improvement in time to exhaustion (TTE) than the control group (+126% compared to +42%) over a 12 week training period.  

Our first release is focused first on brain training straps that support indoor cycling for competitive cyclists and triathletes but we have plans to expand to many other sports over time including running, strength training, rowing and select team sports.  Additionally the mental endurance recovery system may be used by anyone including non-athletes to help reduce stress, improve mental and physical recovery and reinforce a positive mindset. 

The brain training straps have a 1 year warranty and can be replaced during this warranty window at any time by contacting our support team.  

We have plans to provide a coaching portal to manage athletes but have not added this feature yet.   We do support full syncing with Strava and have plans to offer syncing with programs like TrainingPeaks in the near future.  We would also be happy to discuss bulk order discounts for your athletes. Please contact us if you would like to learn more about current and future options:  [email protected]

The Rewire system supports most Bluetooth enabled standard power meters using the following protocols “Fitness Machine Bluetooth Standard” or “Cycling Power Bluetooth Standard”.  This represents the majority of power meters that are part of the bike as well as most that are part of an indoor training system like Wahoo, Kinetic etc.  Please contact our support team if you have any other questions about power meter compatibility:  [email protected]

Additionally, we can recommend a solution for ANT only devices that creates a Bluetooth bridge to the Rewire device called Cable which can be found here: https://npe-inc.com/cableinfo/.   

This greatly depends upon the individual and the amount of mental and physical stress in a given week.  In general we recommend brain endurance training 2-3x per week which can be done in sessions lasting between 30 – 60 min during normal power-based workouts using the Rewire app training plans.  The mental recovery feature can be used as often as needed and many athletes use it as a daily practice.

What metrics does Rewire provide?

Rewire provides comprehensive physiological and psychological metrics tracked per interval, per workout and over time including:

• Average and Normalized Power (requires supported power meter)
• Average Heart Rate (requires supported heart rate strap or band)
• Heart Rate Variability (HRV)
• Cycling Cadence 
• Training Stress Score (TSS)
• Intensity Factor (IF)
• Rate of Perceived Exertion (RPE)
• Session RPE (sRPE)
• Response Time (Psychological Measure)
• Accuracy (Psychological Measure)
• Answer Rate (Psychological Measure)
• Lapses (Psychological Measure)
• Trained Reaction Time (Psychological Measure)
• Perception Gap (Proprietary Psychological Measure)
• Stress Score (Proprietary Physiological & Psychological Measure)

We recommend that you do brain endurance training during workouts whenever possible.  We’ve made it easy by including the options to either add 30-60 min of brain training to the end of an existing workout or as a standalone workout.  That said, you may also do brain training while not training or immediately after a workout to add more mental load to your session by using one of the “mental only” workout options found within the app. 

The benefit of a subscription service is that this allows us to continue to make iterative improvements to the product based on athlete feedback.  This means that while you are a subscriber you will continue to receive regular product updates including additional workout options, enhancements to metrics, additional brain training protocols and integrations with other services.

You may cancel your subscription within the first 30 days for a full refund.   For monthly subscribers you may cancel at any time. For annual subscribers you may also cancel at any time however you will not be eligible for a partial refund based on the remaining balance of your annual subscription.

Yes as long as you are an active, paying subscriber in good standing you will receive free product upgrades including the brain training straps.

The Rewire brain training system is the first patent pending, commercial application of the mental endurance training protocol based on 10 years of scientific research that combines brain training with exercise.  By focusing on brain training that fatigues the mind during workouts athletes can reproduce real world scenarios that they will face in competition without risking injury or over training.  Additionally, Rewire is the first product to offer mental recovery and mindset training so that you can both recover as well as prepare for the mental side of competition. 

• iPhone/iPad device running iOS 11.4 or later 
• Android phone or tablet device running Android 5.0 or later
• Power Meters: Most Bluetooth enabled power meters (compliant with either “Fitness Machine Bluetooth Standard” or “Cycling Power Bluetooth Standard”)
• Heart Rate Straps: Most Bluetooth heart rate straps using (compliant with “Heart Rate Service Standard”)

Please don’t hesitate to reach out to our support team if you have specific capability questions:  [email protected]

Please contact our support if you have any questions or concerns:  [email protected]